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Tony Hughes

Tony Hughes



Tony Hughes has 35 years of corporate and sales leadership experience having generated record-breaking results as a salesperson, head of sales, and CEO leading the Asia-pacific region for multi-nationals. He is a best-selling author, consultant, trainer and keynote speaker.

He has been ranked #1 sales blogger globally by both Top Sales Magazine and Best Sales Blogger Awards. Tony is ranked a top 3 sales expert and thought leader globally by LinkedIn and the most read person on the topic of B2B selling within their platform. He has more than 500,000 blog followers and has been rated the most influential person in professional selling within Asia-Pacific three years in a row.

His first book, The Joshua Principle – Leadership Secrets of Selling, is in its 10th printing and his most recent books, COMBO Prospecting and Tech-Powered Sales are published by HarperCollins Leadership New York. Tony speaks at conferences internationally and his clients are some of the best-known brands in the world including Salesforce, Grant Thornton, SAP, IBM, Flight Centre Travel Group, Adobe, Siemens, Docusign and other market leaders.

His keynotes include:

  • Kick-start sales in 2022 – sales team kick-off for your best sales year

  • The future of selling – how to thrive in the age of the bots

  • Resilience and self leadership – personal foundations for success

  • Nailing your narrative – how to position for break-through engagement

  • Sales success for business leaders – decoding the mystery of B2B selling

  • How to lead in creating a customer-centric culture

  • The future of selling in the fourth industrial revolution

  • Foundations of sales success in the age of empowered buyers

Essential Talent i


Phone: 021 466 733