Noa Sheer is a renowned negotiation, influence, and persuasion specialist, empowering experienced negotiators in New Zealand, Australia, and the United States with evidence-based methods and best practices in communication.


Through her consultancy, Sheer Negotiations, Noa partners with organisations to design negotiation protocols, represent clients in high-stakes negotiations, and train C-suite leaders and teams to achieve optimal outcomes.

Noa’s approach to negotiation is relationship and trust focused. She takes the games out of negotiation and leans on a deep analysis of motivations and drivers. She teaches negotiators to find opportunities for value and creative solutions and to negotiate without the awkward tactics. In her material you will find a wealth of advice on how to build trust fast, how to set the stage for a smooth negotiation, how best to prepare and plan, how to resonate with others, how to negotiate without power, how to steer sales negotiations towards customer satisfaction and loyalty, how to negotiate as a woman, cross cultural negotiation skills and how to excel in stakeholder negotiations. Noa's expertise and proven track record with both the public and private sector, enables clients to navigate complex negotiations with confidence towards long term value and fruitful lasting relationships. Her guidance has benefited esteemed organisations such as Westpac, Uber, NZ Defence Force, Australia Department of Defence, Accor, NSW Health, Elders Real Estate, Queensland Department of Housing, Christchurch City Council, St Vincent's Hospital, ICBC, CCB, Genesis Energy and the Sydney Royal Hospital for Women, among others.

As a respected academic, Noa teaches negotiation skills in MBA and executive education courses at the University of NSW and Auckland University, and serves as a visiting lecturer at other top-tier institutions. Her co-authored book, Negotiation: From Research to Results, has become a trusted resource for teaching negotiation skills in universities worldwide.

Throughout her work, Noa remains committed to empathy, ethics, long-term value, and loyal relationships – principles that underpin her training and consulting practice. By combining cutting-edge research with real-world expertise, Noa helps leaders and organisations succeed in the art of negotiation.